2009 TYR Summer Campaign
The image below, and the Summer campaign that went with it, was one of my favorite campaigns done while at TYR. It was also a huge success in terms of both sales and creative execution, capping off the best sales year in TYR's twenty-five year history and helping to get TYR into several national sporting goods stores. Photography by Steve Bonini.
Although I shot and edited the video above in 2006, I thought it fit in well with the feel of the 2009 Summer catalog. The theme was inspired by the suit names that year, each of which represented a different superhero. Audio track Antrozous © Hans Zimmer & James Newton Howard.

